As we watch the news about markets and instability right now, it can feel like 2022 is deja vu all over again. (Anyone else shudder reading that?) In Spring 2020, the uncertainty felt by the organizations we serve was palpable. It seemed everyone was asking how the pandemic, job losses, lockdowns, businesses closing, and other

Get to Know Lauren Hourtovenko

Lauren Hourtovenko joined our team as Publicity Assistant this past May. She recently graduated from Cambrian College’s Media Communications program, where she maintained a 4.0 GPA. Lauren specialized in marketing, writing, and content creation during her studies. In keeping with our 2022 theme, Stronger, we asked Lauren a few questions to get to know her better. What
Essential online tools and resources for nonprofit organizations In today’s fast-paced and highly competitive digital world, online tools are essential. When you have access to so many resources, it can be difficult to narrow your choices down to one or two. The team at Graf-Martin Communications also knows that nonprofit budgets may be limited. So,

Get to Know Emma Mischuk

Emma Mischuk is working for Graf-Martin for her second summer assisting with data entry for our marketing department. She graduated from Trinity Western University in Langley, BC this past April with a Bachelor of Arts degree in Psychology. This summer she is helping our marketing department by cleaning up and organizing the largest part of

How to Pick A Consultant

Does anyone really know what the word “consultant” means? Often we know we need specialized support as leaders, but we don’t know who to trust. So, we hire a consultant. It’s no small thing when an overwhelmed non-profit leader hires our team members as consultant, bringing us on board to consult with them on strategy,
Among those who seek treatment for mental illness, 25% first seek help from a member of the clergy – do you have what you need? One in four people are affected by a mental health challenge at some point in their lives, yet the stigma surrounding these experiences often prevents faith communities from responding compassionately

Get to Know Petra Kooman

This past Spring, Petra Kooman joined our team as Director of Marketing! Petra holds a Master of Arts in Communications from Johns Hopkins University, along with a Master of Arts in Political Science and an undergraduate degree from Western University. She has 15+ years of experience in the not-for-profit sector, with a deep passion for

Thank You, Andy Lubinsky

*Edited: Little did we know that exactly two weeks after writing this genuine, heart-felt thank you to Andy, that it would become a tribute to his well-lived life. Andy Lubinsky passed away suddenly on April 28, 2022. To know Andy was an incredible privilege. He embodied joy, energy, optimism, possibility and expansive faith. Every time

Get to Know Heather Simmonds

Earlier this year, Heather Simmonds came alongside us as a Marketing and Communications Strategy Consultant. Heather holds an MA in Communications and New Media from McMaster University and has more than 10 years of experience in brand and marketing leadership. In keeping with our theme for 2022, Stronger, we asked Heather a few questions to

Master your Nonprofit Newsletter

It is no secret that having a quality newsletter allows your organization to cultivate and retain supporters that are engaged and interested in your mission. Sometimes, creating an awesome newsletter is easier said than done. Let's take a look at a few tips...